Storage Unpacked 251 – Modernising Storage as a Service with Prakash Darji from Pure Storage (Sponsored)

Chris EvansData Protection, Guest Speakers, Pure Storage, Pure//Accelerate, Sponsored, Storage, Storage Management, Storage Unpacked Podcast

In this episode, Chris is in conversation with Prakash Darji, VP and GM of the Digital Experience Business Unit at Pure Storage. The company has just announced a new Paid Power & Rack Space offering, new SLAs for service delivery and Pure Protect //DRaaS a new disaster recovery solution delivered as a service.

New customers of Pure Storage with Evergreen//One and Evergreen//Flex will be eligible for rebates on power and rack space costs over the term of their subscription. This is returned as cash or a discount on future purchases. New SLAs have been introduced that cover data durability (Zero Data Loss) and no forklift upgrades (No Data Migration).

Pure Protect //DRaaS is a new offering that provides disaster recovery as a service, from on-premises VMware vSphere deployments to the AWS public cloud and back again. The overall message is the transformation of Pure Storage’s business to be more service-focused and encompass all aspects of storage and data.

Elapsed Time: 00:36:17


  • 00:00:00 – Intros
  • 00:01:15 – Announcements – Paid Power & Rack Space
  • 00:02:00 – New SLAs, Zero Data Loss, No Data Migration
  • 00:02:25 – New DR as a Service – Pure Protect //DRaaS
  • 00:03:00 – What is Pure’s SaaS Strategy?
  • 00:04:30 – Hardware tends to age (and get worse) over time
  • 00:04:45 – Pure offers both Hardware as a Service and Software as a Service
  • 00:05:30 – Legacy storage deployments are like a phoenix reborn
  • 00:08:10 – Why would Pure Storage pay customers’ data centre bills?
  • 00:11:00 – Costs were estimated with partners (Equinix, Digital Realty) and the IEA
  • 00:13:45 – Infrastructure TCO is important today, due to power costs
  • 00:15:00 – New SLAs – No Data Migration Guarantee – No Forklift Upgrades
  • 00:23:30 – Pure Protect //DRaaS – a slight diversion for Pure Storage
  • 00:26:15 – //DRaaS will protect VMware instances to AWS (and back)
  • 00:27:45 – DR used to be based on physical storage replication
  • 00:29:30 – Future Pure Protect solutions could use storage natively
  • 00:31:15 – Storage DR was never about the storage replication!
  • 00:33:00 – Pure1 is solidifying as the focus of Pure Storage solutions
  • 00:34:30 – When will the new features be available?
  • 00:35:30 – Wrap Up

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